1) Scope
This Policy applies to our websites, mobile applications, digital forms, WhatsApp communications, call-backs, property enquiry forms, lead campaigns, and offline interactions related to our services, properties, projects, or events. By using our services, you agree to the terms of this Policy.
2) Information We Collect
- Contact & Identity: name, email, phone, city, company, profession.
- Enquiry & Preference Data: budget, property type, configuration (e.g., 1/2/3 BHK), preferred location, timeline, notes.
- Transactional: bookings, invoices, payments, and documents you share.
- Communications: messages, call recordings (where permitted), WhatsApp chats, feedback, and support requests.
- Technical: IP address, device, browser, pages viewed, UTM/source, cookies, approximate location.
- Third‑party Data: data from channel partners, listing portals, ad platforms, or builders when you consented there.
- Sensitive/Official IDs: Only where strictly necessary and lawful (e.g., KYC after booking). We do not collect Aadhaar biometrics.
You may refuse to share certain data; however, some features (like scheduling site visits or bookings) may require specific information.
3) How We Use Your Information
- Provide, operate, and improve our websites, apps, and services.
- Respond to enquiries, schedule site visits, share project details, and manage bookings.
- Send transactional updates, service notifications, and important policy changes.
- Personalize content, recommendations, and offers based on your preferences.
- Run analytics, measure campaign performance, and prevent fraud or abuse.
- Comply with legal obligations, resolve disputes, and enforce agreements.
- With your consent, send marketing communications via email, SMS, or WhatsApp (opt‑out anytime).
4) Legal Bases / Lawful Use
Depending on your location, we rely on one or more of the following legal bases:
- Consent (e.g., marketing opt‑ins, cookies).
- Contractual necessity (to provide services you request).
- Legitimate interests (to improve services, prevent fraud).
- Legal compliance (tax, accounting, KYC obligations).
For India, we align with the Digital Personal Data Protection Act, 2023 (DPDP Act) and the IT Act/Rules as applicable.
7) Data Retention
We retain personal data only as long as necessary for the purposes in this Policy and to comply with legal, accounting, or reporting requirements. The retention period may differ for leads, bookings, and support records.
8) Your Choices & Rights
- Access, correct, update, or delete certain personal information.
- Withdraw consent where processing is based on consent (e.g., marketing).
- Opt out of marketing communications at any time (follow unsubscribe instructions).
- Request a copy of your data, or ask us to restrict/ object to processing as per applicable law.
To exercise your rights, please contact us using the details in the Contact section. We may need to verify your identity before acting on your request.
9) Security
We implement technical and organizational measures appropriate to the risk, including encryption in transit, access controls, and staff training. However, no method of transmission or storage is 100% secure.
10) Children’s Privacy
Our services are not directed to children under 18. We do not knowingly collect data from children. If you believe a child has provided us personal data, please contact us so we can delete it.
11) Changes to This Policy
We may update this Policy to reflect changes in law or our practices. We will post the updated date at the top and, where appropriate, notify you via email or site notice.